Back to all posts

Selling Tips

When Is the Best Time to Sell Your iPhone?

Timing is everything when selling your iPhone. Learn the optimal times to get the most cash for your device.

5 min readSarah Johnson
Person checking a smartphone outdoors with city lights in the background

Timing your iPhone sale can add hundreds of pounds to what you get for your device. Sell at the wrong time and you could lose £150-200. Here are the best times to sell your iPhone, what affects its value, and how to get the most money when you're ready to upgrade.

Understanding iPhone Release Cycles

Apple typically releases new iPhones in September each year. This predictable cycle creates specific windows of opportunity for sellers looking to maximize their device's value.

Best Times to Sell

1. August - Early September: Just before the new iPhone announcement. This is when your current iPhone holds maximum value as it's still the "latest" model.

2. Holiday Season (November-December): Increased demand for refurbished phones as gifts creates a secondary peak in prices.

3. Spring (March-April): Tax refund season in many countries leads to increased buying power and demand.

Times to Avoid

Immediately After New Release: Prices drop sharply in the 2-3 weeks following a new iPhone launch as the market floods with trade-ins.

January: Post-holiday season typically sees lower demand and prices.

How Much Value Do iPhones Lose?

On average, iPhones lose 15-20% of their value immediately after a new model is announced. After one year, expect a 30-40% depreciation, and after two years, 50-60%.

Factors Affecting Resale Value

  • Storage capacity (higher storage retains value better)
  • Physical condition (Grade A devices command 40% more than Grade D)
  • Original accessories and box (can add 5-10% to value)
  • Network lock status (unlocked phones worth 10-15% more)

Pro Tips for Maximum Value

  1. Monitor Apple Events: Set reminders for Apple's typical announcement dates
  2. Keep Your Phone Protected: Use cases and screen protectors to maintain Grade A condition
  3. Act Fast: Once you decide to sell, don't wait - prices decline daily
  4. Compare Prices: Check multiple buyback services, but factor in payment speed and reliability

Conclusion

The best time to sell your iPhone is typically 1-2 months before the new model launches, when your device still holds premium value. However, if you need to sell at other times, understanding market dynamics helps you make informed decisions. At Cash My Tech, we offer competitive prices year-round with our 5-day price guarantee, ensuring you get a fair deal whenever you're ready to sell.

iPhoneSelling TipsMarket TimingResale Value

Ready to sell?

Lock in a quote in under two minutes.

Free collection, five-day price lock, and same-day payments once your device checks out.

Get an instant quote

Keep reading

Chat